BSc (Hons) Digital Marketing with Foundation Year
Course Overview
Four-year degree with a foundation year to develop academic and digital marketing fundamentals before progressing into advanced study. Focuses on SEO, social media, UX/CX design, content management, brand strategy, analytics, and practical campaign experience.
Modules
Foundation Year (Level 3)
Preparing for University Success – 20 credits
Exploring the Business Environment – 20 credits
Advancing your Academic Skills – 20 credits
Becoming an Effective Leader – 20 credits
Planning for Your Future Success – 20 credits
Investigation & Innovation Project – 20 credits
Year 2 (Level 5)
Digital Advertising – 20 credits
Search Engine Optimisation and Copywriting – 20 credits
User Experience Design – 20 credits
Digital Marketing Campaigns – 20 credits
Research for Digital Marketing – 20 credits
Digital Internship – 20 credits
Year 1 (Level 4)
Understanding Digital Marketing – 20 credits
Content Production – 20 credits
Audience Fundamentals – 20 credits
Managing Social Media – 20 credits
Building Digital Platforms – 20 credits
Resource Management – 20 credits
Year 3 (Level 6)
Digital Marketing Analytics – 20 credits
Global Brand Management – 20 credits
Digital Marketing Strategy – 20 credits
Strategic Customer Experience Design – 20 credits
Digital PR – 20 credits
Digital Marketing Showcase – 20 credits
Apply Now
Begin your academic journey with our streamlined online application. Simply complete the form and submit your documents. Our admissions team will carefully review your application, and successful candidates will receive a formal offer with clear next steps for enrolment.
Complete Your Online Application
Submit your details through our secure online application form and upload all required supporting documents.
Interview Scheduling
You will receive a call from the University’s Admissions Team to schedule your admissions interview.
Attend Your Campus Interview
Visit the university campus for your interview and take the opportunity to experience student life first-hand.
Receive Your Offer
Following a successful interview, you’ll be issued with an official offer letter outlining your next steps.
Apply for Funding
Secure your place by applying for funding covering tuition fees, maintenance, and parenting grants. After your interview, the university will provide full guidance on how to complete your application.
